DAYTON, Ohio (WDTN) -- at Innovative Vending Solutions they're taking the wraps off of their revolutionary new vending machines. No longer for pop and candy bars - they're interactive - dispensing non-traditional products in non-traditional locations.

Instead of punching buttons on a machine, you punch promo codes into your phone using social media. It's called automated retail, perfected by IVS founder Patrick McDonald.

"We're actually the first company in North America to actually dispense using Twitter which we started last year," explains CEO Patrick Mc Donald.

Experts expect the industry to grow to around $49 billion dollars in the next five years.

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