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Ski season lifts off Thanksgiving weekend

8:07 PM, Nov 25, 2012   |    comments
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CARRABASSETT VALLEY, Maine (NEWS CENTER) -- As retailers enjoy the spike in sales from Black Friday, Maine ski resorts are having a white weekend.

Thanksgiving weekend isn't the busiest time of the year at Sugarloaf Mountain, but managers there say it's a time that business picks up pace, as many season pass holders and homeowners decide to take their first trip down the slopes for the season.

"We're getting a lot of phone calls for reservations for the rest of the winter, so we're feeling optimistic," said Brad Larsen, Vice President of Marketing at Sugarloaf.

Both Sugarloaf and Sunday River Ski Resort have invested $1 million in new snow-making technology, purchasing new low-energy snow guns that can make more snow at a lower cost.

The short-term and long-term winter weather outlook is another reason they believe business will be better than last year.

"So far the temperatures have been cold, we've been making snow, and we have more terrain open now than we had at the same time last year," said Larsen.

NEWS CENTER

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